Mobile App Development Archive

Latest trends of Mobile App Development

Latest Trends of Mobile App Development

With smartphones becoming more affordable and cheaper, its sale has exploded to a great degree. In fact the number of internet users has multiplied to a great extent. With such an increase in its usage, the making of mobile apps in the industry has manifold to an unexpected level. By the end of year 2017 it is expected that there will be more than 14 billion devices on the internet. Since the use of mobile apps is increasing, there is endless crowd moving towards app developing as a career. Now that mobile apps are occupying such a great place in the industry, it has become a major concern to know the current trends of mobile app development industry. Here are a few things related to it that are important for developers to be aware about. This information will keep them updated with the latest trends.

Cross-Platform and Cross Device Development

Apps have no longer remained constrained to the single platforms. While Android rule the business platform in term of sales, IOS remain nowhere behind to rule the high-end market. In fact in the coming times, the mobile applications will no longer remain restricted to the particular platforms. Mobile apps have come up with the hybrid mobile application and working for all the platforms.

Developer Tools

Since the trend of mobile applications has entered almost every business, there has evolved a lot of pressure on launching the applications in the shortest time possible and that too without any error. Even the businesses are curious to land on the application store for effective returns as soon as possible. This has become easy to tackle with the software developer kits and the programming interfaces that help launch your apps in the shortest time possible. With time the number of mobile applications and the availability of software kits have increased and are still increasing abundantly.

IOT Applications

The IOT (Internet of Things) play a great role to have a hold over things with the use of applications. Apple watches, Google glass are just the beginning of these if we come to quote examples for the same. In fact we can see some great devices of IOT applications that speak of technology itself like fridges reading your tweets, self driving cars, and much more. It will not take long to see these things being used in our daily routine.

Location Based Service

Today almost all the everyday activities are carried over by the mobile apps or the technology. Be it calling a plumber or placing order for the groceries, we find a lot more convenient methods to do the stuff. These are such apps that keep a hold over the location and thus offer the best available resource nearby. With more advancement in the technique of developing mobile apps, the developers came up with the idea of developing in location-based apps. Since it was a great idea, its demand increased infinitely and the apps experienced a great downloading rate.

Enterprise Apps

The mobile app development didn’t take long to shift towards the enterprise apps. Since enterprises are perfectly willing to pay for the best, consumers are getting whatever they look for in a mobile application. In fact, enterprises wish to get updates with the current technology and mobile applications also help them do so.

Mobile Security Apps

Since smartphones are becoming such an important part of day to day life, dependence on these apps has increased profusely. We access our bank accounts and other related data in these apps which makes security the biggest asset. Even the enterprises where data privacy comes, mobile security apps have gained a higher space in today’s industry.

With this, mobile application development has become an elementary part of every business. Regardless of the industry you are running if you exist on the web, only then you can think of existing and keeping par with your competitors in the market. It is the latest trends of mobile application development that make application store one of the richest icons on your smartphone.

 

Mobile App for Ecommerce Business

Why need a Mobile App for your E-commerce Business

Though desktop purchases still exist over advancements and mobile sales in the mobile app development, but this app development may encourage a push in the mobile commerce seniority.

For last few years, a constant growth has been experienced in the mobile app development industry. In fact today’s retail landscape is greatly dependent on the standard of proximity. Since people are spending a lot of time on their smartphones, retailers need to shift towards the mobile preference for better results.

When retailers accommodate with the mobile app market, there is an opportunity to grow in the market without much delay. Mobile apps offer retail brands a wonderful opportunity to provide its consumers the personalized shopping experience that they actually look for. Simultaneously retailers can have a great in-app analytics to retain, attract and instinctively understand the buying behavior of their consumers.

Customers have new shopping patterns on their mind

When you have to sell your product or services in the market, the prime focus is your customer. Today consumers are moving to new shopping patterns like m-commerce which is undoubtedly comfortable than any other form of marketing. The end of 2017 is approaching and by now over two billion mobile phone users have made some form of mobile commerce transactions. If we deeply study about this aspect of M-Commerce, it is boosting up the average order value and much more.

For this pattern of m-commerce there is hardly any sign of slowing down. No matter if it makes any sense for the existing e-commerce site to be mobile responsive or develops an e-commerce app, it’s a daunting task for the retailers to offer its buyers a personalized shopping experience.

Since making a mobile friendly ecommerce website is a cost-effective experience, most of the businesses are offering these websites to their people. No doubt making a website is less time consuming and pocket friendly too, but at the same time you cannot expect the returns from a website that a mobile app can deliver.

Today the consumers are tech-centric and every user wish to have a value criteria for the traditional retail which demands more personal shopping experience. And to make this happen, mobile apps are a rewarding resource. These apps help deliver the most functional and appealing ecommerce platforms which also work as a measurement tool that help track and improvise the shopping experience for its people.

With time M-Commerce is literally growing in popularity. So it is important for retailers to think about the profitability of mobile apps for business and see if the app will add value to the existing sale strategies. To assist in the decision-making process, here are three main benefits of mobile apps that can help take the e-commerce business to the next level.

Mobile Apps Perk up Accessibility

  • The app icons remain visible on the mobile phones all the time. With this, the possibility of going through your products becomes 3 times higher as nobody would take pain to go and check what you deliver while typing a website URL.
  • There is no need to have a very good internet speed when it comes to an app. Once it is installed on your device, it would launch quickly than a website.
  • The best part about E-commerce mobile apps is this that many features of eCommerce apps can be accessed even when offline. This literally increases the availability level for your consumers.

Social Media Assimilation

Facebook, Instagram, Twitter and other social media channels like this are more accessed on mobile devices than on desktops. By adding in social media buttons and access in your mobile application you can easily combine your social contacts here.

You can share the new updates on social media channels that you have made on the shopping app. You can run campaigns like asking your followers to post the feedbacks or their favorite wish list with their social contacts. This not only helps advertise your brand but at the same time it assists you to add the benefit of customer engagement efforts.

Mobile Apps Create a Value-Added Customized Experience

Mobile apps help a great degree to gain valuable insights into user data. You can use this data which is based on the demographics like income, age, shopping behavior and more to offer your consumers a personalized shopping experience. This will certainly enhance the user-experience and build interest towards your brand.

Eventually to achieve these engagement advantages, it is essential to develop an e-Commerce app that’s outstanding. Just keep in your mind that there hundreds of similar apps already existing so yours need to be unique to grab an edge over them.